Masteroo General Trading LLC
With 10+ years of hardwork, we strive to give you the best quality.
Founded in 2011 by Suresh and Sumeet Tilwani, Masteroo General Trading LLC is a leading wholesale foodstuff company based in Dubai. What began as a small, two-person venture has grown into a trusted bulk supplier serving over 1,000 customers across the Middle East, East Africa, and beyond.
Built on a foundation of efficiency, cost control, and customer-first thinking, we’ve evolved from relying on temporary labor to operating a full-fledged logistics setup with a dedicated team of 10. In just five years, we acquired our own warehouse with capacity for 10,000+ cartons — enabling us to stock and deliver even in times of scarcity.
We import high-quality products from countries like the UK, China, India, and Indonesia, and export to key markets across Africa, Iran, Sri Lanka, and Bangladesh. We supply globally recognized brands like Nescafé, Lipton, and Maggi, and proudly serve major retail outlets throughout Dubai.
Our operations are tech-forward and customer-focused. With daily product updates via WhatsApp, our clients always stay informed on the latest prices and availability — helping them make smarter buying decisions.
With over 40 years of combined experience, we’ve earned a reputation for integrity, reliability, and excellence in the wholesale food trade. At Masteroo, we continue to grow with purpose — delivering quality, value, and service you can count on.
Meet Our Team
Listed below our awesome team members!
Suresh Tilwani - Owner
Meet our founder: Suresh Tilwani moved from India to Dubai in 1976 with a vision for a better future. He built a successful 30+ year career at T. Choithram and Sons, starting with a humble salary of AED 300/month. Though entrepreneurship wasn’t his original path, the opportunity to launch Masteroo General Trading arose after his son’s graduation — and marked the beginning of our inspiring journey.
Sumeet Tilwani - Driving the Vision Forward
As we look to the future, our focus is on expanding our product range, sourcing top-quality foodstuff, and reaching new international markets. We’re committed to building strong partnerships with suppliers, acquiring new brands, and meeting the evolving needs of our customers across the globe. With innovation, efficiency, and customer satisfaction at the core, we’re excited to embrace new opportunities and continue growing Masteroo General Trading.
Our Mission
At Masteroo General Trading LLC, our mission is to deliver exceptional value, quality, and service in the wholesale foodstuff industry. With over 30 years of experience, we offer competitive pricing without compromising on freshness, expiry standards, or timely delivery. We take pride in fulfilling each order with precision and care, building long-term relationships with trusted brands while meeting the diverse needs of our global customers.
Our Vision
Our vision is to become a trusted wholesale food supplier across Africa and the Middle East — known for quality, reliability, and innovation. We aim to build lasting partnerships by offering a carefully curated range of certified food products that meet diverse market needs. Through open communication, responsive service, and a commitment to excellence, we strive to be the go-to choice for customers seeking consistent quality and long-term value.
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